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WooCommerce out of the box is a retail store: one price for everyone, pay now, see everything. A B2B store needs prices that depend on who is logged in, orders that start as quotes, invoices paid on terms, catalogs that differ by account, minimum quantities, a manager who approves before anything ships, an ERP that […]

To test a WordPress plugin properly before it goes live, run it on a staging copy of the real site, on every PHP version that site could be running, with debugging switched on, with the site's actual plugins active and its real data volume, and with a written rollback plan agreed before anything is deployed. […]

A WordPress maintenance retainer worth paying for includes six things: updates tested on staging before they touch production, monitoring that tells the provider before it tells you, backups that have been restored at least once, a defined response when the site is compromised, a development allowance for the small changes every site needs, and a […]

Pick Shopify if you sell a straightforward catalog, have nobody technical on the team, and want hosting, security and updates to be somebody else's problem. Pick WooCommerce if you need to control the checkout, price things differently for different customers, own your data outright, or run the store as part of a larger WordPress site. […]

Build a custom WordPress plugin when the off-the-shelf plugins you have stacked to solve one problem are fighting each other, when you use a fifth of each and pay for all of it, or when a rule that is central to how the business makes money cannot be expressed in any of them. Until one […]

A white-label development arrangement should be written down before the first ticket, and it should cover process more than code: confidentiality, code ownership, who holds the credentials, which channel work flows through, how fast each side responds, how scope changes are priced, who deploys, what happens when a client asks a technical question, and how […]