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WooCommerce

WooCommerce Development Services by Developers Who Maintain Their Own Plugins

MagniGeeks builds, extends, speeds up and rescues WooCommerce stores for businesses in the US, UK, Europe and Australia. Every developer on the team is senior. The person who scopes your work writes the code, and a second senior developer reviews it before you see it.

We have maintained public WordPress plugins since 2014, including RestroPress, an online ordering system with over 160,000 downloads, and WP Responsive Menu, active on more than 30,000 sites. The same rule applies to your store: code that uses documented WooCommerce hooks, never core edits, so the next update does not undo the work.

Start with the page that matches your problem

WooCommerce work splits into a handful of distinct jobs, and each one has its own page with detail on scope, process and what it costs. Pick the closest one. If none fits, send the brief anyway and a developer will reply.

Hire a WooCommerce developer

A senior developer for a fixed-scope job or on a retained basis, working in your repository and on your staging site. The same person from first call to handover. Hire a WooCommerce developer.

Checkout customization

Extra and conditional fields, multi-step flows, deposits, address validation, and moving between the classic shortcode checkout and the block checkout. The two need different code, and we do both. Checkout customization.

Speed optimization

Slow product pages, slow admin, slow checkout. We measure before we change anything, then fix the actual cause, whether that is the database, cart fragments, a plugin, or hosting. Speed optimization.

Shopify to WooCommerce migration

Products, customers, order history, redirects and payments moved over without losing search rankings. Shopify does not export passwords or card tokens, and the plan accounts for that from day one. Shopify to WooCommerce migration.

Site rescue

The store broke after an update, the previous developer disappeared, or the codebase can no longer be changed safely. We stabilize first, then explain what we found and what it will take to fix properly. WordPress site rescue.

B2B and custom extensions

Role-based pricing, quote requests, custom product types, order workflows, shipping and tax rules, and integrations with the systems behind the store. Built as proper plugins. Custom plugin development.

What WooCommerce work usually involves

Most briefs that reach us are one of four things, sometimes two of them at once. Knowing which one you have makes the scope shorter and the quote more accurate.

  • Extensions: WooCommerce does the standard store well. The moment your pricing, products or order process stops being standard, you need code. That code should live in a plugin of its own, use WooCommerce hooks and data stores, and keep working when High-Performance Order Storage or the block checkout changes how the core behaves.
  • Integrations: ERPs, CRMs, accounting software, warehouses, marketplaces and payment providers, connected over REST APIs and webhooks. The happy path is the easy part. The work is in what happens when the other system is down, returns bad data, or sends the same order twice. We have shipped integrations with Stripe including Connect, PayPal, Zapier, Google APIs, WhatsApp and Firebase, and we build for the failure cases first.
  • Performance: WooCommerce keeps product data in posts and postmeta, which gets slow to filter once a catalog is large. Cart fragments fire on every page load. Cart, checkout and account pages cannot be page-cached. A store that was fine at 500 products can struggle at 20,000 for reasons a caching plugin will not fix.
  • Migrations: Moving from Shopify, Magento or a custom platform means mapping data, preserving URLs, re-creating payment and shipping setup, and telling customers to reset passwords because those never transfer. A migration is a project with a checklist, not a plugin you install.

How we work

The same process on every WooCommerce project, whether it is a two-day fix or a three-month build.

  1. You send the brief. A link to the store and a rough list of what you need is enough to start. Use the project form or book a call.
  2. A developer replies within a working day. We ask the three to five questions that decide the scope, and no more.
  3. Written scope, fixed price. It lists what is included, what is not, and what we need from you. Defined projects are quoted fixed. Open-ended work runs at $90 per hour for a senior developer. Starting ranges for common jobs are on the pricing page.
  4. We build on staging, in your repository. Hooks and filters, never edits to WooCommerce or theme core. You can read the code at any point.
  5. Second review, then handover. Another senior developer reviews the work before you see it. You own the code outright, with documentation, and we stay available when WooCommerce ships a breaking change.

Who this is for

Store owners who have outgrown what off-the-shelf plugins can do, and who want a developer who explains decisions in plain language and does not disappear after launch. Most of our direct clients run stores in the US, UK, Europe and Australia and talk to us over email and scheduled calls during their working hours; our office runs Monday to Friday, 9:00 to 18:00 IST.

Agencies that sell WooCommerce work but do not want to carry a senior WooCommerce developer on payroll. We work white-label: in your tools, under your name, and we never contact your client. Details on the white-label development for agencies page.

Common questions

How much does WooCommerce development cost?

Defined projects are quoted at a fixed price against a written scope, and open-ended work is billed at $90 per hour for a senior developer. Starting ranges for the common jobs are on the pricing page. Send a brief with a budget range and we will tell you within a working day whether the two fit.

Do you work on stores you did not build?

Yes, and that is most of our WooCommerce work. We start by reading the existing code and the plugin list, tell you what we found, and only then quote. If the site is actively broken, the site rescue process applies.

Classic checkout or block checkout: which should my store use?

If your store already runs the classic shortcode checkout and it works, there is rarely a reason to move. New stores get the block checkout by default and it needs JavaScript extensions rather than PHP hooks for customization. We build for both, and we will tell you which one your specific customization is cheaper on.

Will you keep supporting the work after handover?

Yes. WooCommerce ships breaking changes a few times a year and we handle the compatibility updates for work we built. For ongoing care, agencies and store owners can move to a retained arrangement with no minimum term.

Proof you can check yourself

Every number below is on a page we do not control. Open the links and judge for yourself.

4.95 / 5805 projects for 368 clients on Codeable since 2019Codeable profile
ToptalVerified Expert in Engineering, member since 2019Toptal profile
30,000+active installs of WP Responsive Menu, on wordpress.org since 2014Plugin listing
160,000+downloads of RestroPress, rated 4.4 out of 5 by 102 usersPlugin listing

★★★★★

Nirmal Ram managed to solve a custom WooCommerce challenge our own agency had battled for weeks within days. That's skills!

André G., via Codeable, September 2019

★★★★★

We had a complex migration project—moving our outdated RightPress Subscriptio setup to WooCommerce Subscriptions—and it came with a fair share of unexpected technical challenges. Nirmal approached every obstacle with creativity and determination, always finding smart workarounds that kept the project on track.

Jose B., via Codeable, October 2025

★★★★★

Nirmal created a way for our woocommerce shop to have an editable cart. I originally hired a coder from Fiver to do this but ran into issues after wordpress and woocommerce updates. Working with Nirmal was a breath of fresh air.

Lauren C., via Codeable, October 2019

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